Case Study

Operationalizing Responsible AI Governance for Global Business Units

Summary

A global consumer goods company uses Credo AI to operationalize AI governance at scale, centralizing oversight, automating risk assessments, and aligning with global regulations to accelerate responsible AI adoption.

Challenge

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With AI proliferating across business units, the company faced mounting pressure to manage the risks of democratized GenAI adoption. Governance was fragmented—tracked in spreadsheets, lacking transparency, and without clear ownership across security, privacy, and data governance. Increasing regulatory scrutiny demanded a unified, structured process that could keep pace with innovation while reducing duplicate reviews.

Solution

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Credo AI partnered with the company’s Responsible AI Committee to establish an integrated governance framework and platform. Together, they centralized AI use case intake, automated risk assessments, and introduced policy packs aligned to global standards. By embedding governance checkpoints into existing workflows, the company reduced fragmentation, eliminated redundant reviews, and built stakeholder confidence across global teams.

"Using the Credo AI Platform, Mastercard is able to manage AI risk and responsibly implement generative AI – with better speed and scale than ever before. Features like AI Registry and Vendor Registry have allowed us to maintain control of all AI use cases, to ensure all of our AI at Mastercard aligns to our governance frameworks and principles."